The Leader’s Clothes – Endorsements


If you’re planning to buy the book to finish it as quickly as possible and then stash it on a bookshelf along with all your other books, I would recommend spending your money on something else. If you keep it within easy reach to use when you’re chairing meetings, when you have to talk to people, when you’re looking for inspiration or want to reflect on why a conversation did or didn’t go as planned, then this book will probably be your best investment of the year – or longer. It’s a must-read for everyone who is serious about changing their leadership style, whether they are at the head of a major international organization or a local volunteer association. Still, as with leadership, you have to actually use it to generate results. It’s not a free lunch.

 Johan De Boeck, Managing Director Nitto Belgium N.V.


Our companies are socio-spatial ‘cells’ within the broader social context and within those cells it is a true leadership challenge to create a climate within which all staff can develop their identity and freedom but also their sense of security in line with the common business goals. In the book ‘The Clothes of the Leader’, Koen and Jesse immediately set the right tone by speaking of ‘connection’ and ‘kindness’.  Staff are only ‘available’ when they feel respected and trusted. That is why this book is something of a ‘double Atomium’, with 19 instead of 9 stimulating insights, each of them connected with leadership as the central sphere – and powered from within, as they should be.

 Dirk Jacxsens, CEO Libeert


Growth is the main objective of every start-up and scale-up. However, growth is not a strategy but the result of leadership. Leadership that knows how to manage growth so it doesn’t subject the team to inhuman pressure. Leadership that connects, shares and supports. Because that is the key to getting the most out of a team: dealing with everyone on an individual level. And as it happens, that is exactly what ‘The Clothes of the Leader’ is about. Illustrated with lots of inspiring ‘local’ examples and tips anyone can use.

 Omar Mohout, Professor of Entrepreneurship at Antwerp Management School


In 19 exceptionally inspiring insights, Koen and Jesse present a manual for executives to write their own meaningful story. A story centered around connecting and letting go, but also around reciprocity and authenticity. The innovative aspect of this book – as well as its strength – lies in its systemic reflection on leadership. No reductionist-linear approach in which management is reduced to a 10-step program. Instead, the reader is presented with insights into what drives people and organizations and how to recognize and acknowledge the right pressure points to make an impact on our complex and adaptive world. A passionate appeal and tool kit for executives to connect people and organizations, build networks of trust and, above all, create room for initiative, personal growth, co-creation and long-term added value. In short, 19 insights to improve co-operation AND co-existence.

 Christophe Busch , General director Kazerne Dossin: Memorial, Museum and Documentation Centre on the Holocaust and Human Rights Founder-connector UFUNGU: Network on Radicalisation & Polarisation


A book that whets the appetite by describing the myriad aspects of leadership in colorful detail. Perfectly recognizable one minute, inciting the reader to question himself the next. Never normative, the book invites the reader to write his or her own story.         

 Katrien Verhegge, Administrator General of Kind en Gezin


“Well, fortunately my favorite is still in the book” was my first thought when I opened the new book by Jesse Segers and Koen Marichal. With The Leader’s Clothes, they have performed a thorough rework of their previous book, The Leader in the Mirror. It could not be otherwise: “If you think saying good morning to your people is a waste of time, think again” was, for me, the best advice of the whole book. Leadership is about people and about connecting them and inspiring them, and you do not do that by being the boss, but, for example, by saying “good morning” to your people every morning.

 Bert Brugghemans, Fire Department Commander, Antwerp Zone

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