Thanks to a hands-on attitude and pragmatic approach, you will be able to easily apply the techniques and tools within your organization.
The Master Class is based on the Double Diamond model and consists of two major phases with a total of seven steps, in which a wide range of tools and methods are used.
For executive directors, innovation managers, R&D managers, brand managers, change managers, product managers, sales managers, marketers and more.
Learn and dare to innovate in complex environments
By applying design thinking, you discover new (business) opportunities that meet the real needs of your users. This not only creates new solutionsfor your users, but new opportunitiesfor your company as well.
What makes this Master Class unique in Europe is the fact that we don't just focus on the process of design thinking: we also discuss in detail the strategic context of the project and the impact of design thinking on your organization.
The Master Class Business Design Thinking is based on the 'Double Diamond' model. This is a process that consists of two extensive phases with a total of seven steps, in which a wide range of tools and methods are used.