This masterclass is aimed at managers and employees who want to develop an innovation mindset and who are looking for knowledge and tools to support them in successfully implementing innovation projects. No prior knowledge of design thinking is needed.
Some examples of profiles who attend this course: executive directors, innovation managers, R&D managers, brand managers, change managers, product managers, sales managers, marketers etc.
TIP: By involving both a strategic and an executive person in your design thinking process, you can create a microclimate within your company. This will help to improve the success rate of your innovation.