Programs

Master Class

Master Class Organizing for Innovation

You can choose to participate in the complete innovation program or register for one of the five distinct modules: ‘Strategizing,’ ‘Cultivating,’ ‘Leading,’ ‘Structuring,’ and ‘Collaborating'. This flexibility allows you to focus on the areas most relevant to you and your organization or gain a comprehensive overview of the entire innovation process.

Download the brochure

Training days

10 days

Location

Antwerp

Language

English

Price

1 Module: €1.750
2 Modules (€350 discount): €3.150
3 Modules (€800 discount): €4.450
4 Modules (€1.400 discount): €5.600
Full Master Class (€2.200 discount): €6.550

Key features Why innovate? The journey Program & modules Learning impact Practical info Faculty

Apply now

International top faculty. Immediately applicable tools.

Learn from a world-class faculty that seamlessly connects research and practice. You don’t get standalone theory, but proven frameworks, up-to-date cases, and practical tools from professors and experienced practitioners. The result? You leave with concrete takeaways you can apply the very next day, from culture interventions and process optimizations to articulating your personal leadership claim.

You choose the modules. Based on your goals.

Select what you need now, without long-term commitment. Our five two-day deep dives allow you to step in where urgency is highest, equipped with practical checklists, canvases, and templates to get started immediately. Those who complete the full journey build a coherent, end-to-end perspective, from culture and leadership to structure and ecosystems. Modular entry is always possible: you decide the sequence and the pace.

Your case. Your team. Visible impact.

Engage the right colleagues at the right moment and work on your own case throughout the program. Innovation scales more effectively when you participate with your core team in the most relevant modules (e.g. HR and leaders in Leading, operations in Structuring). You apply the frameworks directly to your organizational reality, using existing people and structures, so reinvention becomes sustainably embedded.

Navigating in a time of uncertainty

Innovation is no longer a choice.

Innovation is not just about launching “something new.” It’s also about reinventing yourself with what you already have today: your people, your processes, your customer insight. Reinvention is the new innovation. You (re)organize how you create value and connect existing capabilities to make impact faster.

Markets are shifting at breakneck speed. Technology, including artificial intelligence, changing consumer behavior, and evolving societal expectations keep raising the bar. What works today is outdated tomorrow. Before you know it, new players are creating value in places where established organizations fall behind.

Yet many organizations struggle with the same question:
How do you organize yourself so that innovation doesn’t happen by chance, but becomes structural, repeatable, and measurable?

The numbers are confronting… 94% of leaders say they are dissatisfied with their organization’s innovation performance. Not because of a lack of ideas, but because of a lack of structure, leadership, and focus.

That’s the real challenge: not whether you innovate, but how you organize innovation.

From idea to impact: the roadmap

The modular program Organizing for Innovation is designed for leaders who want to make their organization agile in a world of constant change. No theory for theory’s sake, just concrete frameworks, methods, and tools to make innovation truly stick in practice.

Across five modules, you’ll discover step by step how to:

build a culture where innovation can thrive
give direction to innovation without suffocating creativity
lead teams that dare to experiment and know how to do it well
design structures that actively support renewal
activate ecosystems that accelerate your ambitions

The journey takes you from individual to organization, and from organization to ecosystem.

One Master Class, Five Modules

You can follow this modular program in its entirety (all five modules), or enroll in one or more individual modules. This way, the masterclass responds directly to your specific needs.

Module Cultivating for Innovation

Module Strategizing for Innovation

Module Leading for Innovation

Module Structuring for Innovation

Module Ecosystems for Innovation

Module Cultivating for Innovation Module Strategizing for Innovation Module Leading for Innovation Module Structuring for Innovation Module Ecosystems for Innovation

Module Cultivating for Innovation

In this module, we will focus on fostering an innovation mindset and culture. Without the right innovation mindset and culture, innovation strategies, structures and efforts will simply be ignored and are doomed to fail.

Discover more

Module Strategizing for Innovation

In this module, you’ll learn how to bring focus to your innovation activities by formulating a clear innovation mission and strategy in line with your company strategy. Building on strategic foresighting, a strong innovation mission and strategy can emerge that will enable the company to allocate the limited resources, efforts and time in a more efficient and effective way.

Discover more

Module Leading for Innovation

In this module, you’ll learn leadership skills to thrive innovation within your team, department or company. Effective leadership is crucial to foster an innovative culture and ensure that employees are engaged and motivated.

Discover more

Module Structuring for Innovation

In this module, you’ll learn how to align various innovation initiatives with structured processes to ensure ideas lead to tangible impacts. It will support you to translate your innovation focus and strategy into lean processes and structures.

Discover more

Module Ecosystems for Innovation

The last module will focus on how to leverage external collaborations to solve challenges that cannot be addressed internally.

Discover more

The impact of this course

Prof. Robin De Cock, PhD - Professor Innovation and Entrepreneurship

"In my experience, innovation often falls short because not enough people within the organization are truly focused on it. That's why I developed the idea to modularize the Master Class Organizing for Innovation—to ensure that the right people, in the right roles, gain the insights and tools they need to drive innovation forward."

Practical info

Course Dates

The complete innovation program consists of 5 modules, each spanning 2 course days (from 9:00 AM to 5:00 PM).

Module 1 - Cultivating for Innovation
Module 2 - Strategizing for Innovation
Module 3 - Leading for Innovation
Module 4 - Structuring for Innovation
Module 5 - Ecosystems for Innovation

Programme dates will be announced soon.

Location

Campus Antwerp Management School

Boogkeers 5
BE-2000 Antwerp, Belgium

Price and Financial Benefits

Registration Fee

The registration fee for the full Masterclass Organizing for Innovation is €6,550 (excl. VAT).
The fee per module is €1,750 (excl. VAT).

Financial Benefits

AMS alumni receive a 10% discount on the tuition fee, with a maximum amount of €2,500 (excl. VAT). [Click here for more info].
SME e-wallet: Flemish SMEs receive 20% to 30% subsidies from the Flemish Government.
A similar subsidy is available for SMEs based in Brussels.
Participants from Belgian public and social profit organizations may be eligible for financial support.

For more information, please contact the Learning & Development Advisor.

Faculty in the picture

The Masterclass Organizing for Innovation is delivered by an exceptional international faculty that brings together science, strategy, and real-world practice into one coherent learning journey. Each professor highlights a distinct aspect of innovation, while Professor Robin De Cock, with his systemic perspective, safeguards the common thread and connects the modules into a meaningful whole. Rarely does so much international expertise come together within a single program. This is precisely what makes this masterclass truly distinctive.

The strength of this faculty lies in their complementarity.