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Relevant to your customer: successfully…
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Relevant voor klant business design
Strategy & Innovation

Relevant to your customer: successfully innovating with design thinking

"We've been in the business for years, by now we know what the customer wants." A common statement that is true and false: through experience you do indeed gain a lot of knowledge but at the same time you and your organization run the risk of getting stuck in the (provisional) success. To seize all opportunities, it is important that you know the underlying needs of your customers and that you use this knowledge to keep innovating.

(This webinar is in Dutch.)
Remco lenstra
by Remco Lenstra | June 21, 2023
Relevant voor klant business design

In het kort:

In this webinar we get rid of business blindness. You'll discover how design thinking can really make a difference for your target audience. This informed methodology will help you stay relevant to your customer, now and in the future. Through a presentation, practical testimonial and concrete tips and tools, you will learn:

  • how to capture data through qualitative research;
  • how to convert this data into useful information;
  • how to analyze this information to arrive at the right inspections;
  • - how to use these insights to action.

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