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How Proximus makes the company and society more resilient with #inspire2022.

This is episode 4 of the series 'Trends Gamechangers'.

The Trends Impact Podcast takes you on an exciting journey through the environmental and societal achievements of companies making a positive impact on our planet. Over nine episodes, winners and nominees of the Trends Impact Awards 2022 share their stories. The host is Britt Buseyne, a Trends columnist and founder of the podcast Sustainababbels. In each episode, an expert from Antwerp Management School provides analysis and background.

In this episode, Britt Buseyne engages in a conversation with Catherine Bals from Proximus and Kathleen Vangronsvelt from Antwerp Management School. In 2020, Proximus launched its corporate strategy #inspire2022. The telecommunications leader outlined several priorities in order to enhance the resilience of both the company and the surrounding society. Proximus demonstrated its capabilities during the COVID-19 pandemic by ensuring a stable network and affordable connectivity when our (work)world was forced to digitize. The company aims to continue this mission in the future, with a strong emphasis on both digitalization and sustainability.

The Trends Impact Podcast is an initiative by Trends and Antwerp Management School. The Trends Impact Awards are organized by Trends and PWC, in collaboration with Antwerp Management School.

This podcast is in Dutch.
by Kathleen Vangronsvelt, PhD, Catherine Bals
Boogkeers campus AMS management school

AMS insights