Expertise Center Business Design & Innovation

A question about business design & innovation?
I'm here to help you.

+32 498 91 94 94

This expertise center emerged from the former Flanders Inshape and Next Generation Industry. Together we aim at transforming enterprises and organizations towards innovative and sustainable activities. We strive towards a better customer perception and successful growth, to improve your company’s competitive market position.

Business Design & Innovation develops knowledge and tools for product and service development, design and design management for B2C and B2B companies in a variety of sectors. The user is the source and inspiration for this innovation. Through scientific and applied research, we support business in a variety of sectors in their search for new business models. Our knowledge and competencies also support businesses to tailor their innovation to the different technological, economic and social trends. The innovated expertise center guarantees a diversified approach that takes into consideration the company’s maturity, knowledge level and adoption capacity.

Business Design

A method to successfully finish complex innovation projects.

More info
User Centered Design

A user research to get to know your customer's real needs and wants.

More info
Service Design

Improve your services by designing new, more valuable services.

More info

Innovation processes and change management that leads to a win-win for organization and customer.

More info


Discover more events
May 09, 2019
LEGO® Serious Play® workshop

LEGO® Serious Play® is a facilitated meeting, communication and problem-solving method, where participants are led through a series of questions...


Discover more news
November 07, 2018
Economical growth through cooperations between companies and start-ups

In the hands-on research project ‘The Art of Corporate Venturing’, Antwerp Management School, in collaboration with PwC Belgium and Law Square,...

How can I help you?

Philippe Martens, Design Management Coach

A question about business design & innovation?
I'm here to help you.