Leading with the brain in mind
Improving employee performance, stress resistance and future readiness
Flexibility, productivity, a perfect work-life balance, etc. Organizations are under great pressure today to perform ever better while making sure that their employees feel good at work. The increasing number of burnouts already indicates that this is not easy. And yet, productivity and well-being at work are not necessarily mutually exclusive, on the contrary: they can reinforce each other. And all this thanks to neurotraining.
Neurotraining is based on the principle of brain plasticity: we can train our brain and change our way of thinking. Thanks to neurotraining we learn to make better, empathic decisions, also, and especially, in times of stress.
Neurotraining is a methodology for the development of leadership competencies, that allows observing leadership behaviors and measuring associated neuro-cognitive activity. Its purpose is to increase EQ, performance and health in professionals by giving contingent, task-based neurofeedback. Participants confront emotionally challenging business situations, interacting with one another and a specially trained actor. Our feedback allows them to test, observe, and improve their responses, arguments, behaviors, and their biometric / EEG activity with underlying leadership competencies.
How it works
At the NeuroTrainingLab™ participants get confronted with a real-life case, such as conflicts between team members. Professional actors will present the case in a realistic way. The supervisors watch how the participants interact under pressure with the actors. Their reactions are also made visible through biometric data. Thus, the participants are given a headset that measures electroencephalographic activity (EEG) and the galvanic reaction of the skin is also monitored, which is an excellent stress sensor.
The combination of the biometric data and the feedback from the supervisors not only gives the participants insight into the what, how and why of their reactions. Above all, they are trained to use these insights and to strengthen their emotional intelligence. It is wrong to think that managers in crisis situations should ignore their emotions, says Steven Poelmans, Professor of Neuroscience & Strategic Leadership: "We learned that whoever eliminates his emotions also suppresses his positive emotions and thus reacts completely differently, while those feelings turn out to be very important in order to be an inspiring leader."
Research on adaptability of employees with partner Acerta
The power of people, that's what hr services group Acerta believes in. Acerta is therefore fully committed to optimizing the human capital of companies. In a rapidly changing world, this is not self-evident: employees need to be increasingly flexible and able to cope with these changes. One characteristic that is gaining in importance as a result is the adaptability of employees. But how do you deal with this as an HR manager? How do you measure this adaptability? Are there factors that stimulate or inhibit it? Can you develop it or do you have to look for specific profiles?
To find an answer to these and other questions, Acerta decided to join forces with the NeuroTrainingLabTM of Antwerp Management School. By measuring biomedical indicators of activity in the human brain, a team will scientifically investigate the adaptability of employees. Based on the results, Acerta will provide tools with which organizations can measure and strengthen this adaptability as an HR factor.
What's in it for you?
Experiential “learning-by-doing”, dynamic and engaging.
Leadership simulator with typical challenges with real people.
Accelerated learning of soft skills through task-based contingent feedback.
Development of meta-cognition or the “internal observer” crucial for learning and adaptation.
Development of emotional intelligence in terms of recognizing and managing emotions in oneself and others.
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